Who We Are
Ashim Sen is a filmmaker and television producer whose career spans over two decades across advertising, events, and entertainment. From his beginnings as an engineer in the Naval Dockyard, he found his creative voice in visual storytelling. Ashim has directed and produced ad films, promos, music videos, large-scale events, and more than 500 episodes of top reality shows. As Partner at MASEN Productions, he leads a team of over 200, with in-house facilities for editing, graphics, and special effects. His approach - “Keep it crisp, simple, and good” - has shaped his ability to create high-quality, engaging programming. Through ICRP, Ashim brings this depth of production experience to amplify indigenous traditions and narratives for global audiences.
Aarthi Uma is a freelance illustrative and graphic designer, published artist, and passionate storyteller through art. Her work spans children’s book illustrations, branding, murals, newspaper ads, and canvas art - each piece infused with creativity and meaning. Beyond design, she lives immersed meditation and sadhana. Her travels to emples and sacred power places across Bharat gives her inspiration for both life and art. Her style blends creativity, spirituality, and exploration and her designs are known to connect audiences deeply and inspire joy.
Prem KV is a filmmaker and YouTuber dedicated to sharing ancient indigenous knowledge as a way of life.
He has directed documentaries, temple journeys, and cultural projects that revive India’s forgotten traditions and make them accessible worldwide. With millions of views, his YouTube channel showcases films on temples, rituals, festivals, and indigenous communities. Through collaborations with cultural organizations, spiritual teachers, and local practitioners, he documents living traditions and creates visual archives of sacred sites. As founder of ICRP, he continues this vision of preserving traditional wisdom and inspiring future generations with cultural pride.
Vidya is a classical dancer, filmmaker and cultural storyteller who works at the intersection of media, dance, and community. She brings her background in communications and branding together with her passion for her own Indian roots, to amplify ICRP’s mission.
As a second-gen Indian-American, she seeks to create content that is easily understood by younger audiences while highlighting the relevance of ancient traditions in contemporary life.
Through her radio show on iHeartRadio / Rukus Avenue Radio, she hosts conversations with those who are carrying forward India’s wisdom traditions.
Founder's Note:
We are seekers of a spiritual way of life and wellbeing. Through our journeys and reflections, we realized the importance of documenting and sharing our experiences. We saw that storytelling has been an ancient art of sharing knowledge and wisdom across generations. Inspired by this tradition, we embraced storytelling as our medium to share insights from our travels.
In the process, organically: we became documentary filmmakers.
At ICRP, we revive and share timeless indigenous wisdom traditions through film, community, and cultural experiences.
ICRP is a 501(c)(3) nonprofit based in the U.S.
We are a sister concern of Tatvamasi Dharmic Trust in India.